30 Minutes to President's Club | No-Nonsense Sales cover image

#168 - Hall of Fame: Keenan

30 Minutes to President's Club | No-Nonsense Sales

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How to Respond to Questions That Hurt Your Business

When you're doing outbound, you have to try to find a business problem as quickly as possible. If it's a true outbound and I start with, well, really quickly, Armand, would you mind walking me through what prompts you to take this car? And then from that, I can tell you if we can fit it in,. not only can I tell you if they can fit, I will show you specifically how we can help you. You don't want to go to the process. You want to going to the business.

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