
Advice Line: How To Refine Your Niche When Marketing Isn't Working (Justin Green)
Advisor Marketing Made Simple
Refining Podcast Strategies for Online Business Owners
This chapter explores the evolution of a podcast aimed at online business owners, focusing on the impact of video content in reaching a target audience. It discusses the challenges and strategies for creating engaging episodes that cater specifically to high-earning entrepreneurs, highlighting the need for clear messaging and addressing audience pain points. The dialogue also suggests considering alternative content platforms, like YouTube, to enhance engagement and conversion rates.
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