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Making the pivot upmarket with ScreenCloud’s Mark McDermott

How to Win podcast with Peep Laja

CHAPTER

What Was the Strategy of a Start-Up?

At the time, we weren't really even looking to do a start up. We adopted a consumer hardware approach to how we would make the screens work. Now subsequently, overtime, i think we've been part of a category creation there. As you know, as inevitably wants to start up, susk getting successful, there's a lot of copy cats and a bit of a race to the bottom.

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