Niche targeting and 'riches in the niches'

Andrew stresses speaking to niche audiences (e.g., nursing) increases performance because Meta discerns intent from creative.

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With the latest GEM and Andromeda updates, creative diversification is the only way to crack Meta's algorithm. We’re offering you 30 monthly deliverables,10 ad types, media buying, and access to Tier 11’s data suite to help you stay ahead.

Get our exclusive Creative Diversification Package at: https://www.tiereleven.com/cd

The days of throwing up a simple product photo to your Meta ads and hoping for conversions are long gone. If you’re not diversifying your creative strategy, your results will suffer. We continue our discussion with Andrew Foxwell on the latest Meta GEM update and its implications for ads.

Andrew shares why evolving your creative strategy is the only way to thrive in this new era of advertising on Meta. We’ll also guide you on how to rethink your creative process and share tactics that are driving incredible results for our clients.

In This Episode:

- The importance of creative diversification

- What makes a successful creative strategy today

- How to implement creative diversification

- Real-world results from creative diversification

- How to hire creative strategists

- Get in touch with Andrew Foxwell

Mentioned In The Episode:

Previous Episodes on Andromeda: https://perpetualtraffic.com/?s=andromeda

Foxwell Digital courses and GPT at https://www.foxwelldigital.com/

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Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491