This Week in Startups is presented by:

LinkedIn Marketing. To redeem a $100 LinkedIn ad credit and launch your first campaign, go to linkedin.com/thisweekinstartups.

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Today’s show:

First, EyeRate CEO Ray Weisberg joins Jason to break down his startup’s business model (4:55), category creation and framing (13:32), how they plan on scaling from $10M to $100M (22:51), and more. Then, Steve Jurvetson gives a presentation on discovering and identifying disruptive new technologies. (36:34)

Steve’s talk was recorded live at LAUNCH Angel Summit.

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Follow EyeRate: https://twitter.com/EyeRateBusiness

Follow Steve: https://twitter.com/FutureJurvetson

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Time stamps:

(0:00) Great founders sometimes means very little contact!

(1:42) Jason explains LAUNCH’s investment strategy and ownership targets

(4:55) EyeRate CEO Ray Weisberg breaks down EyeRate’s early pivot, how they help real-world businesses increase customer engagement, and how the business is scaling

(12:10) LinkedIn Marketing - Get a $100 LinkedIn ad credit at https://linkedin.com/thisweekinstartups

(13:32) Lessons learned from scaling from $0 to nearly $10M in revenue, “category creation,” and framing

(21:19) Veed - Sign up and engage your audience on any platform at https://www.veed.io

(22:51) Thoughts on scaling from $10M to $100M, understanding market pull, content marketing ideas, hiring C-suite “bar raisers,” write-first culture

(35:52) Fin - Try Fin, Intercom's new AI customer support chatbot, at https://intercom.com/fin

(36:34) Steve Jurvetson gives a talk on finding and investing in disruptive technologies

(1:00:37) Steve takes a couple of questions from Jason and the audience

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Read LAUNCH Fund 4 Deal Memo: https://www.launch.co/four

Apply for Funding: https://www.launch.co/apply

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Great recent interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland, PrayingForExits, Jenny Lefcourt

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Twitter: https://twitter.com/jason

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LinkedIn: https://www.linkedin.com/in/jasoncalacanis

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