Nike vs Adidas - Interview with Liz Dolan and David Meltzer | 7
Business Wars
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The Dark Side of Nike
Adidas got run DMC's endorsement, which gave birth to that whole association between sneakers and street culture. I think American big corporate business probably all has a dark side that we may or may not know of. But it's interesting that you should talk about Adidas stealing some of the top designers from Nike because that was kind of a turnaround moment for them.
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