2min chapter

The Marchitect cover image

S2 Episode 5: Positioning To Win (Ambient Strategy & Reprise)

The Marchitect

CHAPTER

Positioning Is Not a Tag Line

Jen Patiat: Positioning is not a tag line. A positioning is not your vision. If you land, that's your instate, three, five, ten years down the road. As you're crafting the positioning or repositioning your organization, bring the right parties to the table from the onset,. including the product folks, the salesfolks, your leaders and your revenue team. And use the framework, just so happens you have one that allows you the tatitis in a disciplined way. Have a lovely, lovely thank so much.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode