Cold Calls as Brand Awareness Inputs

All links and images can be found on CISO Series.

Check out this post by Mike Gallardo for the discussion that is the basis of our conversation on this week's episode co-hosted by David Spark, the producer of CISO Series, and Geoff Belknap. Joining them is Alex Guilday, BISO, Royal Caribbean Group.

In this episode:

• Timing the approach
• When persistence becomes harassment
• Playing the long game
• The necessity argument

Huge thanks to our sponsor, Cyera

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