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MDM Podcast Episode 21 - Are ads in console games inevitable? (with Adam Lieb)

Mobile Dev Memo Podcast

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Ads in War Zone - What's the Limit?

Games are more constrained on the ex box, just in terms of tam than you are on the phone. So i think my sense is, like an arch aerotype game, if it's purely ad supported, probably doesn't make sense right now. I don't know that you're goin to make enough money on ads to really have that be worth while and do everythingyou need to do to keep a game alive on a platform. But i think there's some area within that zone,. right within that zone, or that spectrum, that probably does make sense.

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