This chapter critically examines the contrasting views of two thinkers regarding the implications of a 24/7 lifestyle on human experience and creativity. It emphasizes the necessity of 'doing nothing' as an act of resistance against the profit-driven motives of digital culture and explores the transformative power this concept holds for redefining productivity. Through discussions of contemporary cultural phenomena, the chapter advocates for stepping back from relentless connectivity to prioritize mental health and well-being.