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8min chapter
The Musician TikTok Hostage Crisis
ICYMI
Musicians on TikTok: Hostage Situation or Marketing Act?
This chapter explores how musicians on TikTok have been using videos to promote their new music, sometimes giving off a hostage situation feeling. It discusses the audience's response, the pressure on artists to engineer their own virality, and the concept of performing Internet authenticity.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode