
CAT-alogues & DOG-alogues: Pet Marketing
Under the Influence with Terry O'Reilly
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The Intersection of Pet Fashion and Adoption Initiatives
This chapter delves into the growing pet fashion industry, showcasing how brands and creators are tapping into high-end apparel for pets. It also highlights a furniture retailer's initiative to blend stylish pet products with adoption efforts and hints at future discussions on urban pet issues.
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