Career Strategy Podcast with Sarah Doody | UX, Product Design, UX Research cover image

060: How to make your portfolio stand out by focusing on benefits over features

Career Strategy Podcast with Sarah Doody | UX, Product Design, UX Research

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The Importance of Focusing on Benefits Over Features in Sales Strategies

Discover the importance of emphasizing product benefits over features in creating a compelling sales pitch, drawing on the psychology of consumer decision-making to establish emotional connections with customers.

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