Hey {First Name}, An Insider's Guide to Outbound Sales cover image

#165: Three Outbound Prospecting Plays You Can Use to Get a Sales Meeting Today (Patrick William Joyce)

Hey {First Name}, An Insider's Guide to Outbound Sales

CHAPTER

How to Scale Your Email Marketing Campaigns

You're not talking about what your solution is but why they should care about it and how it helps them. That's how you're scaling your messaging instead of just one to one. Because you're relevant it lowers the guard like it shows that you've done work with somebody that they're familiar with. The product features don't really matter all that much. What are the outcomes that you're able to open? You have that embedded trust because your client that you've worked with they've been there right they've been an employee there. So there's some inherent trust. It's getting introduced to by mutual friend same type of principle. Yeah. I get messages all the time from lead gen

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