The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

#84: AI in B2B Marketing, Understanding Account-Based Marketing (ABM), and more with John Short (Founder & CEO Compound Growth Marketing)

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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The Future of Content Creation Using AI

I think there's a lot of promise for making an investment in these types of opportunities and starting to play around with it on the side okay what else should we talk about as it relates to AI. What have you seen in terms of content creation using AI? You've talked to a lot of companies right? I don't know we'll probably publish this in the next week or week or two or something like that but if you go back and listen to episode 78 with Austin Distill from Jasper he works at Jasper  and his job is basically to use and find all the interesting use cases for AI and for marketers. A lot of marketers think that this doesn't work because what we're

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