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Attention is the New Oil | Ep 461
The Game w/ Alex Hormozi
Having a Long Time Rise Is Interesting and Important
The way you market the brand, if you had a show like Joe Rogan, your marketing for Joe Rogan is his delivery. The more people you get from your marketing, the more eyeballs and ear balls you sell on the back end through sponsors and endorsements. And so one of the things about audience growth that I started looking into was you probably heard give, giving, give, ask, right? Or if you know, my kind of ism on that is like give, give, given, give, give,. But if you look at platforms that are trying to grow, right, they're trying to find more oil to drill," he said.
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