How To Validate, Build & Sell Your First Digital Product (Ft. Landon Poburan)
Write • Build • Scale
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Embracing Authenticity in Marketing
This chapter emphasizes the transition from being a guru to a guide, advocating for authenticity in marketing by sharing personal experiences openly. It encourages marketers to experiment with strategies and embrace genuine connections with their audience, leading to long-term branding rooted in vulnerability.
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Transcript
