How Local Grocers & Convenience Stores Can Modernize Their Marketing
MarTech Podcast ™ // Marketing + Technology = Business Growth
00:00
The Importance of Data Accuracy in Retail Loyalty Programs
This chapter explores the critical role of loyalty programs in retail and the necessity of understanding customer data for marketing success. It delves into the complexities of managing these programs and the challenges retailers face with diverse product categories and accurate data analytics.
Transcript
Play full episode
