2min chapter

The Bootstrapped Founder cover image

103: Audience-building is not Community-Building

The Bootstrapped Founder

CHAPTER

Build an Audience by Contributing to a Community

The more honest you are about your work, the more your audience will take you seriously. Participating in communities is the best way to build a reputation somebody that's worth following. Think audience centric and make every interaction about the people you choose to serve power. That's the audience part. How can you best help those people? When it comes to community, think of how you can best help people help themselves.

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