OK17: Inside Owner.com's $21M ARR Outbound Strategy: AI, Office, & 83% Hiring Success (Part 2)- Kyle Norton, CRO at Owner.com
Outbound Kitchen - B2B Sales Podcast
Optimizing Outbound Sales with AI and Strategy
This chapter explores the intersection of artificial intelligence and outbound sales, emphasizing lead scoring and keyword monitoring during cold calls. The discussion delves into annual planning for sales strategies, combining top-down and bottom-up approaches to assess performance and scalability. Additionally, it highlights innovative practices for improving the business development representative process, focusing on maintaining engagement and follow-up with prospects.
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