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28min chapter
How to find and pull startup growth levers | Matt Lerner (Founder and CEO at SYSTM, Author of Growth Levers)
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Growth Strategies for Startups
This chapter explores effective strategies for driving startup growth, using the photo book app Popsa as a case study. It emphasizes the importance of understanding customer behavior, identifying bottlenecks, and employing precise messaging while continuous experimentation is highlighted as crucial for optimization. The chapter also discusses the pivotal role of founders in recognizing growth opportunities and suggests hiring adaptable generalists to support growth initiatives.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode