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How To Create A Winning Marketing Plan For 2024 (Masterclass) (#182)

Marketing Against The Grain

CHAPTER

Crafting Clear Marketing Strategies

This chapter focuses on the essentials of developing a successful marketing strategy, advocating for simplicity and clarity in approach. It emphasizes the importance of prioritizing a few key objectives aligned with customer needs while avoiding the pitfalls of overcomplication. The discussion underscores the significance of setting clear and measurable goals to foster team alignment and drive effective marketing outcomes.

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