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Reaching the $10K MRR Milestone
This chapter explores the journey of achieving $10,000 in Monthly Recurring Revenue (MRR) for a B2B SaaS business, highlighting challenges, strategies, and the importance of customer engagement. It emphasizes the necessity of persistence in sales, adaptability based on customer feedback, and the value of deep founder involvement in customer relationships. Through personal experiences and insights, the chapter illustrates how understanding customer preferences and building strong relationships can drive sustainable growth.