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Chapter 2 Strategically Understanding a Company - The Product Book

The Product Podcast

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Product Management - What Are Success Metrics?

B to b soft ware is also more likely to be subject to legal compliance requirements and to need to function in a multi user environment. This creates additional fundamental product requirements that b to sea soft ware doesn't have. How do we know if our products good? In chapter one, we mention that a big part of product management is knowing how we keep score metrics. Success metrics are useful because they help us validate if our current strategy is working. And if it's not, we can dig into the overall metrics to come up with a hypothesis for how we could make changes to achieve our success metrics.

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