There's lots of ways to make meat without animals. One way is to convert things like sobians and wheat or peas into something that looks like animal meat and tastes like animal meat. If you don't want to go to the plant kingdom, you can go to the animal kingdom and grow actual animal cells. And i wrote a book on the topic,. It's called queen meat, how growing meat without animals will revolutionize dinner in the world. But it does take a lot of processing to do all that, as i just mentioned.
The Sunday Times’ tech correspondent Danny Fortson brings on Paul Shapiro, founder and chief executive of Better Meat, to talk about making meat alternatives, (4:00), the $300,000 burger (11:00), using fungi (12:00), turning mushroom roots into steak (16:35), becoming an ingredient company (18:00), growing up an animal lover (19:45), starting an animal rights NGO (23:00), changing his approach (26:30), writing a book (28:40), starting Better Meat (31:50), experimenting with alternatives (33:45), his first hire (35:20), scaling up (39:20), the slow rate of innovation (43:10), his worst day of work (47:25), and society’s stubborn views on meat (49:05).
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