Understanding Your B2B Customer Needs -- Ike Singh Kehal // Social27
MarTech Podcast ™ // Marketing + Technology = Business Growth
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Social 27 - How Do You Find the Right Customer?
Social 27 is a company that focuses on connecting people in the most relevant way. The founder and CEO used to work at Microsoft, where he was part of marketing and events side. Social 27 has raised about $5 million for its B2C app called ActivityPal slash Turnup. For me, what excites me is when I'm actually solving challenges, mostly for the enterprise and upper-mid market.
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Transcript
