Ryan Staley on decision-making funnels
Outbound Squad
00:00
Is There a Million Dollar Problem?
People bibist and emotion justify with logic. There's so much bad advice on lincton r around o r o i doesn't matter. What you're suggesting is, don't allow the customer to do it themselves. But you also don't do it yourself. You kind of build the case and get them to validate the numbers. Tat makes it real binery for people and easy for people to make decisions.
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