This chapter explores the difference between businesses focused on short-term profits and those prioritizing longevity. It discusses the impact of quarterly reports, the health risks of farm-raised salmon, and concerns about monoculture environments.
Will Harris is the owner of White Oak Pastures: a family farm utilizing regenerative agriculture and humane animal husbandry practices. Jenni Harris, his daughter, is the marketing manager of White Oak Pastures. Will's new book "A Bold Return to Giving a Damn: One Farm, Six Generations, and the Future of Food" is available now. www.whiteoakpastures.com
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