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18min chapter
The 3 Steps To Start A +$1M Content Business In 2024 | Greg Isenberg (#171)
Marketing Against The Grain
Finding Your Interesting Qualities and Mastering Storytelling
This chapter discusses step zero of growing a newsletter, which focuses on being an interesting person or brand and becoming a master storyteller. It emphasizes the importance of letting your interesting qualities shine through and being able to write well. The hosts provide examples of successful individuals and businesses who have effectively packaged their stories to build an audience.
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Listen to the best highlights from the podcasts you love and dive into the full episode