Building Emotional Loyalty Through Pro Premier Rewards Program

Today’s episode of Let's Talk Loyalty features another huge US retail success story!

“Floor and Decor” is one of the country’s leading flooring retailers and it has also been recognized as one of Fortune’s 100 fastest-growing companies.

We are joined by Matt Goldberg, who shares with us the insights behind the Pro Premier Rewards program – a loyalty strategy that has been designed to deliver powerful benefits to their community of flooring professionals nationwide, with a vision of continually growing their share of wallet with this key segment.

Listen to enjoy a masterclass in the pillars needed to drive emotional loyalty in the intensely competitive retail sector for home improvements.

Show Notes:

1) Floor and Decor

2) Pro Premier Rewards

3) Matt Goldberg