6min chapter

Built to Sell Radio cover image

Ep 415 Jason Cohen on Starting Two Unicorns Worth More Than $1 Billion; Deciding When to Sell, the Freedom Line, Box Games and Whether It’s Better to Be Rich or King

Built to Sell Radio

CHAPTER

Decision-Making and Financial Thresholds

Exploring thought experiments like the box game and two-box scenario, this chapter challenges conventional decision-making methods based on expected value. It delves into risk assessment, non-ergodicity, and the subjective nature of evaluating outcomes in uncertain situations.

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