To grow the agency, agency owners need to be working on the business, not working in it. That means we have to accept that it’s time to get out of the day-to-day and embrace agency entrepreneurship as business leaders.
Michael E. Gerber, author of The E-Myth and renowned business guru, joined us today to share some profound lessons for agency owners to uplevel their businesses and stop getting stuck just being technicians of the business.
Too many of us get stuck in the day-to-day operations, doing work we should hire other experts to do. And while those experts do what they do best — so should we. By focusing on biz dev and enhancing the mission, vision, and values of the agency, we’re making room for the agency to grow while achieving our dreams.
If you’ve been looking for a push to get inspired to finally run the agency as the visionary you are, this is your episode. Michael is a great inspiration to show agency owners that following our dreams and visions is possible if we set ourselves up for the right kind of success.
A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.
What You Will Learn in This Episode:
- How agency owners get in their own way of their success
- Many agency owners are technicians suffering from entrepreneurial tendencies
- How to use systems and processes when you’re an agency doing custom work
- The 8 distinct personalities for a great entrepreneur
- Running an agency vs. doing the work of an agency
- Create systems and processes, and then make your agency the product
- Great entrepreneurs are great creators
