213 : Marketing Masterclass with Sairam Krishnan (Founding team, Atomicwork)
The Startup Operator
The Top 3 Pet Peeves With Marketing
There's just so many pet peeves with marketing. My number one pet peeve about marketing is dashboards man. People want to quantify the hell out of everything and they want to show everything on a spreadsheet or a dashboard. And I think it's a bizarre over correction from the time when, you know, people ran those TVC. You can't measure anything unless you've put in a significant amount of reps, right? Absolutely.
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