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Lessons From 3 Years of Podcast Marketing Trends

PodCraft | How to Podcast & Craft a Fantastic Show

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Podcast Marketing Trends Unveiled

This chapter examines the motivations and challenges behind studying podcast marketing trends, revealing a significant shift in growth rates among different podcast categories. It highlights the decline in reliance on social media for promotion and the impact of algorithms on creative expression. Ultimately, the chapter emphasizes the importance of self-reported data for podcasters to benchmark their success against evolving statistics.

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