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Alex Greifeld Tells Me And Nasrin How To Grow A DTC Fashion Brand

The Andrew Faris Podcast

CHAPTER

Exploring Audience Engagement and Influencer Strategies in Fashion Marketing

This chapter delves into innovative strategies for engaging diverse audiences in the fashion industry, highlighting the necessity of representation and varied content. The discussion covers the effectiveness of explainer videos, the importance of showcasing different body types, and the use of micro-influencers to enhance brand authenticity and advertising effectiveness.

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