
Steps in the Sales Process, with Karl Sakas
Sell With Authority
Navigating Client Relations and Agency Operations
This chapter explores the balance between personalized client attention and the challenges of running an agency, emphasizing the need for strategic planning. It highlights the sales process's four stages and the crucial role of delegation in agency management. The speaker shares insights from personal experience, focusing on the significance of embracing challenges for growth and the financial responsibilities agency owners hold towards their businesses.
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