AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
4min chapter
Season 3, Episode 21: Where’s the fraud line in programmatic advertising? (with Chris Kane)
Mobile Dev Memo Podcast
Unpacking Cookie ID Misrepresentation in Bid Requests
The chapter examines an incident involving Colossus SSP misrepresenting cookie IDs in auctions, sparking concerns about the sell side manipulating signals for financial gain. It delves into the blurred line between unintentional errors and intentional fraud in web advertising, emphasizing that fraud is determined by intent and the challenges in avoiding crossing that line.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode