Fixing a broken business model
The WARC Podcast
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Transforming Business Model from Effort to Value at Huge
Learn about how design and innovation company Huge collaborated with Google for over a decade to design platforms like search engine, YouTube, and Android, and their involvement in transforming McDonald's digital business. The chapter also explores Huge's shift in business model from effort to value to address challenges like limited growth, employee burnout, and client expectations.
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