The Perception of Thought Leadership

Welcome to this episode of The B2B Content Show, hosted by Jeremy Shere. Today, Jeremy is joined by Julie Revelant, freelance B2B healthcare copywriter and founder of Revelant Writing. Julie is here to discuss what it really takes to create next-level thought leadership content.

Highlights:

• The impact of having a lean marketing team and the need for a collaborative approach
• The importance of setting writers up for success
• Thinking like a journalist when creating content
• The need for C-suite buy-in

Learn more about Revelant Writing

Connect with Julie on LinkedIn


The B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, grow brand awareness, and create better content. Learn more at connversa.com.

The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.

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