Building Brand Love with UGG, Tinder, Tubi and Transunion
The CMO Podcast
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Brand Love and Innovation at Cannes
This chapter explores the evolving concept of brand love during a Cannes event, highlighting the disconnect in discussions compared to other trending topics. The speakers share insights on building emotional connections between brands and consumers while emphasizing the importance of authenticity and community engagement. Through personal anecdotes and reflections, they illustrate how brands can adapt and thrive in the modern marketing landscape while remaining true to their roots.
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