From Idea to $11M in 18 Months Selling Chocolate on TikTok | Oliver Brocato - 21
We're Gonna Make It
How to Choose the Right Chocolate for Your Business
The biggest thing was the MOQ because nobody wants to work with somebody that's only going to order $10,000 worth of chocolate. 99.9% of the chocolate co-manufactures don't want to touch you unless you're doing big numbers and so right off the bat there were only like one or two companies that we found that were viable. We took the most popular and effective natural supplements they usually come in a pill and powder format and repackaged it into an incredibly luxury experience that was destigmatized that wasn't taboo.
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