Marketing Operators  cover image

E033: Zach Stuck on the Core Marketing Tactics to Drive Growth As You Scale

Marketing Operators

CHAPTER

Building Brands: The Case for Launching Instead of Acquiring

This chapter explores the debate between developing new brands from scratch and acquiring existing ones. The speakers highlight the advantages of launching innovative products, like alpaca socks, to stay ahead of market trends and avoid the pitfalls of declining established brands.

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