Ecommerce Playbook: Numbers, Struggles & Growth cover image

Why Ecommerce Is About to Get Even Harder (Here’s How to Survive)

Ecommerce Playbook: Numbers, Struggles & Growth

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Navigating the Impact of AI on D2C Marketing Roles

This chapter explores how AI and automation are reshaping D2C marketing tasks, particularly by automating repetitive jobs like data entry. It emphasizes the need for marketers to adapt their skill sets and focus on high-value, relationship-driven activities.

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