5min chapter

Metrics & Chill - Predictable Growth for B2B cover image

130: Tactical Ideas to Drive Growth (w/ Ryan O'Hara, Request For Meeting)

Metrics & Chill - Predictable Growth for B2B

CHAPTER

How Can SMBs Use Data to Grow?

Ryan O'Hara is the founder and CEO of lead IQ. He says SMBs can use data to grow, but often don't have a lot of historic data. How do you overcome that? Do you set KPIs like fairly early or how are you thinking about that? Is there any advice for new companies on dealing with cold email?

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