MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Developing & Deploying AI-Powered Apps Successfully

MarTech Podcast ™ // Marketing + Technology = Business Growth

00:00

Integrating Generative AI in Marketing

This chapter discusses how businesses can effectively incorporate generative AI into their marketing strategies by utilizing a unified data platform. It emphasizes the necessity for agility in AI implementations and addresses the associated challenges and governance issues related to managing sensitive information.

Play episode from 04:27
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app