The Surprising Reason VEEBA is Conquering the Indian Food Market?
Indian Business Podcast
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Innovative Product Development in the Food Industry
This chapter explores the philosophy and strategies behind successful food product development, emphasizing the role of consumer feedback in shaping offerings. It highlights the agile approach to product testing and refinement, balancing creativity with market demands, and ensuring consumer acceptance. Key topics include the creation of appealing sauces that encourage healthier eating, and the intricate process of product approval through sensory evaluations.
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