2min chapter

"World of DaaS" cover image

Byrne Hobart: Why Airline Loyalty Programs Are Really Just FinTech Companies

"World of DaaS"

CHAPTER

Is There a Secondary Market for Up Grades?

i used to buy up grades from people. There was like a secondary market for up grades, somewhat similar to pointsy it could happen. From the airline's perspective, that kind of secondary market is good if it increases demand for points. It is bad if the cost of that is that people are less loyal because they know that they can costly afof they buy its rights.

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