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Public speaking in the marketing mix

The Marketing Companion

CHAPTER

How to Be a Better Speaker

"I find a lot of people are going to misinterpret what I'm saying here," he says. "If you've been hired to give a 45 minute talk, you hit it at 45 minutes." He adds that the only thing on the slides will be visuals - not bullet points and 20 words per slide. Mark: 'I never do heavy word slides. That's for a book'

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