Building a Thriving Community for Product-Led Sales Growth

The chapter emphasizes the organic growth of a Slack community for credit market leaders at product-led growth companies from 20 to 1400 members through providing value, education, and authentic engagement. It discusses the importance of treating the community as a product, incorporating feedback into the product roadmap, and continuously evolving to meet user needs. The chapter also touches on advice for female operators pursuing career changes, the significance of storytelling in investor pitching, and cultivating an entrepreneurial mindset in sales strategists.