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Being the Hero: On Managing Client Relationships

Catalyst Podcast

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Be the Hero - A Book Review

Aaron Carroll: You sent out a book, I love this because I'm a bit of a self development learner. And I read the book in one sitting, I absolutely gobbled it up. It's about storytelling, which we've talked about on this show. So to me, storytelling is like breathing, right? We have to be able to do it again, yes?" "No oblivion thought should pass some type of residual value," he says. 'We're just selfishly plugging it."

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